“If you want to build your business, research shows that one of the best ways to do it is to use direct mail to drive prospects to your site. It’s the combination of direct mail with an online presence that packs such a powerful marketing punch. Even Google, probably one of the iconic internet businesses, sends out direct mail campaigns.” -Craig Simpson
I can personally attest to the success of direct mail. However, it’s a fairly complex process and takes time, research, and dedication to get it right. To help out my listeners, my longtime direct mail guru, that I have used for over 5 years, is here to give you the inside scoop on how to make the most of your direct marketing campaigns.
Allan Goodman, Founder of Direct Mail Leads, has been in the business for over 31 years. His combination of the latest high-end software with expert training has served him and his clients well all these decades. On today’s episode, learn the most critical action to take for successful direct mail leads. You’ll also learn how to analyze, configure, and how to tailor your messaging to fit your customer demographic.
Click here to tune in!
Tip of the Day:
[spp-tweet tweet=”Analyze your direct mail data, and keep testing for consistently better response rates. -Allan Goodman”]
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